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Enterprise platforms, internal tools, and workflow systems — delivered with measurable outcomes.
Technical Product Manager · Discovery → Requirements → Delivery · Hardware + Software

350+
Traceable Business Requirements
75%
Faster Discovery Cycles
3000+
Users Supported
99%
Order Lookup Time Reduction
Nike (2x) · 84.51°/Kroger · AWS & Azure platforms · DoD Secret clearance · USPTO patented founder
I lead product strategy and execution across software platforms, operational workflows, and physical products—aligning stakeholders, translating real work into JTBDs and requirements, and driving cross-functional delivery when complexity and risk are high.
What I’m known for:
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Durable Product Definition: Turning interviews, workflow reality, and operational complexity into themes, JTBDs, validated problems, traceable business requirements, and capability models that support planning and execution.
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Program-Scale Execution: Driving alignment across product, UX, engineering, and operations from roadmap and backlog structure through delivery readiness and launch.
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Workflow Improvement: Improving throughput, reducing cycle time, and helping teams modernize workflows, tools, and decision-making in high-complexity environments.
SCROLL
Transforming Vision Into Market Impact

PM Certified
Product School
Software Bootcamp
Coding Dojo
DoD Clearance
Secret
USPTO Patent
#10-834-901
I’m a Technical Product Manager who helps teams deliver when the work spans multiple systems, stakeholders, and constraints. My focus is making decisions executable: turning real user and operational workflows into clear product definition — JTBDs, validated problems, requirements, and delivery-ready plans — and then driving cross-functional execution with engineering and design through launch.
My background is intentionally cross-disciplinary. I started in aerospace and manufacturing environments where quality, timelines, and dependency management are non-negotiable, then moved into enterprise platforms and workflow-heavy internal tools at scale through Nike and 84.51°/Kroger. I’ve also built and launched a patented 0-to-1 product and supported modernization and growth work for smaller businesses — experience that keeps me practical, customer-grounded, and outcomes-driven.
How I work
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Structured, not bureaucratic: I use enough process to create clarity, alignment, and speed — not overhead.
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Technical and collaborative: I work closely with engineering and design to navigate tradeoffs, constraints, and delivery realities.
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Calm in ambiguity: I bring structure to unclear environments and help teams move toward clear decisions and executable plans.
Career Journey
Hardware → Entrepreneur → Software
Early Career
Hardware + Aerospace Foundations
I started in aerospace and advanced manufacturing, delivering complex, high-constraint work where quality, timelines, and dependencies were non-negotiable. I worked across cross-functional execution, process improvement, and technical systems in regulated environments, including programs tied to DoD clearance requirements. This chapter built my systems thinking: how to reduce risk early, align stakeholders, and deliver reliably.
What it gave me:
Execution Under Constraints.
Dependency Management
Operational Rigor
COMPANIES
Janicki Industries
0→1 Product + Commercial Reality
I became a founder to learn product through direct ownership. I patented and launched a 0-to-1 consumer product, validated demand through testing and iteration, and built the commercial engine across direct-to-consumer and partner channels. This chapter sharpened my product judgment: fast learning loops, practical prioritization, and decisions tied directly to adoption and revenue.
What it gave me:
Product Decision-Making
Customer-First Instincts
GTM fluency
COMPANIES
Lander Leash • Ascent Aerospace
Present
Enterprise Platforms + Workflow Systems
Today, I apply those foundations to technical product leadership across enterprise platforms, internal tools, and workflow-heavy environments. At Nike and 84.51°/Kroger, I’ve led discovery and delivery work that translated real workflows into JTBDs, validated problems, traceable requirements, and capability structures, then supported cross-functional execution through launch. In parallel, I’ve supported modernization and growth work for small businesses, which keeps my approach practical and outcome-driven.
What it gave me:
Product Definition That Holds Up
Measurable Operational Impact
Program-Scale Execution
COMPANIES
Nike x2 • 84.51/Kroger • Cascade North Tech
Mid Career
FEATURED PROJECTS
PRODUCTS THAT DELIVERED RESULTS
A snapshot of work where I helped define product direction and drive execution under real constraints: complex workflows, cross-team dependencies, and outcomes that matter.
MERCHANDISING
Led enterprise discovery across multiple geographies to map end-to-end assortment workflows and convert user and stakeholder insights into durable product definition — JTBDs, capability foundations, and traceable business requirements used for rebuild planning.
350+
75%
Requirements
Cycle Reduction
3000+
Global Users
15+
Capabilities
ADTECH
Structured product definition and delivery for a program-scale platform build by converting fragmented inputs into an executable PRD, aligned roadmap and backlog, and operating structure that supported coordinated delivery across multiple teams.
50+
Features Structured
12+
Cross Functional Teams
250+
Stories Defined
15 → 45
Throughput Increase
SUPPLY CHAIN
Led discovery and cross-functional delivery for an internal workflow platform that replaced manual order lookup processes, improved operational visibility, and reduced friction for downstream users and analysts.
99%
Order Lookup Time Reduction
~350+
Hrs/ Week Saved
+37
4
NPS Score
Markets Supported
Additional Projects Under Construction

Lander Leash
Patented 0-to-1 consumer product — end-to-end product development, user testing, prototyping, and go-to-market execution across DTC and retail channels.
E-COMMERCE
PATENT

Ascent Aerospace
Improved execution speed and commercial visibility through quoting automation and a sales dashboard adopted company-wide, supporting aerospace customers and internal decision-making.
AEROSPACE
OPERATIONS

Janicki Industries
Built and improved operational systems that supported throughput, quality, and traceability across complex aerospace tooling programs and cross-functional execution environments.
HARDWARE
SYSTEMS

More Projects
Explore my full portfolio of product management, platform delivery, workflow improvement, and technical systems work.
UNDER CONSTRUCTION →
SKILLS, APPROACH & CAPABILITIES
How I Drive Impact
I combine product definition, technical depth, and operational rigor to move from ambiguity to executable plans — and from plans to delivered outcomes. My focus is consistent across enterprise platforms, workflow systems, internal tools, and 0-to-1 builds: understand the real workflow, define what matters, and deliver measurable improvement.
Core Philosophy
The principles that guide every product decision
User-Pain Focus
Start with real user and operational problems, not imagined solutions.
Traceability
Every requirement should tie back to user needs, workflow realities, and business goals.
Metrics-Driven
Define success clearly and measure the effect of the work.
Clarity from Chaos
Turn ambiguity into actionable plans that help teams align and move.
Core Competencies
Technical and strategic capabilities that drive results
Discovery → Durable Product Definition
EXPERT
Built an AI-assisted discovery workflow from 30+ interviews into structured insights, JTBDs, and 350+ traceable business requirements across 15+ capability areas, reducing discovery cycle time by 75%.
AI-Assisted Synthesis & Enablement
EXPERT
Created discovery training and documentation practices that improved synthesis consistency and requirement quality across partner teams.
Technical Platform Product Leadership
EXPERT
Supported AWS- and Azure-based platform work across order visibility, internal workflow systems, and program-scale adtech delivery.
Workflow Improvement & Business Impact
EXPERT
Delivered measurable improvements across cycle time, throughput, and operational visibility in enterprise, SMB, and manufacturing environments.
Cross-Functional Delivery at Scale
EXPERT
Worked across engineering, design, product, and operations in environments ranging from core scrum teams to 12+ cross-functional groups.
Hardware-to-Software Systems Thinking
EXPERT
Applied engineering and manufacturing systems thinking to software platforms, internal tools, and workflow-heavy product environments.
The Developmental Process
A proven 4-phase approach that transforms ideas into impact
01
DISCOVERY
User research, workflow analysis, and problem identification grounded in real needs and operational constraints.
02
STRATEGY
Roadmapping, requirements prioritization, and clear definition of what success looks like.
03
DESIGN
Prototyping, testing, and iterative refinement with design and engineering partners.
04
DELIVERY
Launch, measurement, and continuous improvement through structured execution and feedback loops.
PROBLEM STAGE
SOLUTION STAGE
Tools & Technologies
The technical stack that powers product excellence
Product & Strategy
Jira
Confluence
Smartsheet
Aha!
SAP
Roadmapping
Journey Mapping
MVP Planning
Design & Prototyping
Figma
Miro
Mural
Balsamic
Canva
Analytics & Growth
Google Analytics
Mixpanel
Pendo
Qualtrics
Pixel
A/B Testing
OKRS/KPIs
Hotjar
Cloud & Technical
Node
Express
APIs
JavaScript
AWS
Azure
Mongo DB
React
Microservices
CI/CD
Hardware / Systems
Solidworks
Rhino
DFM/DFA
NX
ERP/QMS
BOM
PLM
Rapid Prototyping
AI & Automation
Gemini
ChatGPT
Lambda
Copilot
GET IN TOUCH
LET'S BUILD SOMETHING GREAT
If you’re hiring for a Technical Product Manager role across enterprise platforms, internal tools, workflow systems, or hardware-connected environments, I’d be glad to connect.
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